Goodbye Polaroid; Welcome Back Disney House of the Future, Knight Rider
What’s returning? The House of the Future at Disneyland. No longer sponsored by Monsanto, a company perhaps too busy with corn licensing to find anything ... Read more.
What Makes A Cool Brand? Tennis Racquet Pasta
What makes a brand stand out? Doing something different. Go to The Monkey Room at The Colony Beach and Tennis Resort on Longboat Key in Sarasota, Florida. There... Read more.
Why Northwest and Delta Brands Must Both Survive
It looks likely that there are going to be some airline mergers, including a possible Northwest and Delta combination. In the process, a great airline brand cou... Read more.
Next Stop For Hotel Pennsylvania
NEW YORK – The demolition of New York’s Hotel Pennsylvania looks a bit less likely with troubles on Wall Street, though it is still not safe. Merril... Read more.
Made in Spain Ford Fiesta To Return To U.S.
One of the zippiest little Fords of all time will return to the U.S. market. It’s the Fiesta. The folks at Ford didn’t bring it back to please Ameri... Read more.
The Detroit Electric Car To Return After 60 Years
The Detroit Electric brand is set to return almost 60 years after it shut down. Its hopefully the first of many American automotive brands that are is tapping i... Read more.
Down the Road for Chrysler-Plymouth Dealers
AUBURN HILLS – The news on Chrysler isn’t good. The company announced yesterday that it was drastically scaling down its dealer network, only a few ... Read more.
The Unsinkable Boston Whaler 13 Foot is 50!
We usually write about good brands that are screwed up. But this year, 2008, is the 50th anniversary of the Boston Whaler. The 50th year of the Unsinkable Bosto... Read more.
Dubai & Malta Revive London Metropole
In London, The Crown Estate has sold the old Hotel Metropole to Malta-based International Hotel Investments Plc for £130 million. The once-successful hotel, bu... Read more.
Saga of Beefy Bovril Back on Shelves
It is always a good idea to remember the lessons of brand-killing mistakes. While most know the case of New Coke, there are other products that have returned be... Read more.