Wheaties Classic Box Reintroduced by Big G
What to do when you have a great, old brand with a great history and you need a new trick? Release a classic version of the product. That’s just what Gold... Read more.
What to do about Steuben Glass?
Old venerable brand. Unionized workers. Well-known. Losing money. First-rate products. Legendary brand allure. Icon. Such is the case with Corning subsidiary, S... Read more.
What Happened to the General Foods Brand?
General Foods, the company founded by Clarence Birdseye, inventor of frozen foods, and C.W. Post, creator of Postum, is no longer around. When General Foods mer... Read more.
Venerable Hockey Brands With Puck and Pluck
We found a great thread on defunct or forgotten hockey brands on the website goaliestore.com. It is a good exercise to go looking to fan boards to find brands t... Read more.
JetBlue Restores Saarinen’s TWA Flight Center
Anyone who loves aviation will be happy to know that JetBlue’s restoration of the TWA Flight Center, also known as Terminal 5, is moving along nicely, and... Read more.
We’re Beaming For Serro Scotty Trailers
When one thinks of vintage travel trailers, Airstream always comes to mind. That company has mined its history so much that a new version of a classic Airstream... Read more.
Garanimals Are Back. At Wal-Mart.
Easy to Pair. Fun to Wear. That’s the simple premise of Garanimals. And they are back this February 2008 at Wal-Mart. It’s the perfect brand to brin... Read more.
The Classic Himmel Ads
For people who love classic advertising, there are few commercials more irresistible than the TV ads of The Himmel Group. While Himmel Group is not well known, ... Read more.
She Loves Tab Cola and So Does Warhol
One of the great forgotten American brands is Coca-Cola’s Tab. While it is still sold, and has a sort of cult following, products like Tab are always at r... Read more.
Remembering Ascendia Brands’ Dorothy Gray
This weekend in Sarasota, we met a fantastic lady, Ruth Hartman, who was one of the early pioneers of advertising in New York. She had worked at three major ad ... Read more.