
Cypress Gardens Opening Day March 28
WINTER HAVEN – Cypress Gardens Adventure Park is thankfully ditching its disastrous foray into becoming a theme park, and will rename itself Cypress Garde... Read more.

Pan Am Jumbo Jet Hostel, Stockholm
STOCKHOLM – We are so there. It’s a Jumbo Jet hotel that opened in January in Stockholm. It’s a converted 747, made extra cool because it was ... Read more.

Mobil Oils Up New Cable TV Show
FAIRFAX – Mobil has always known how to brand itself through television. The idea? Don’t engine up your name everywhere, but instead attach your nam... Read more.



Greenbrier Bankrupt
WHITE SULPHUR SPRINGS — CSX has decided to send its West Virginia-based Greenbrier Hotel Corporation into Chapter 11 bankruptcy. Greenbrier Hotel Corp., a... Read more.
Bringing Jack Murphy to the States
How do you position a foreign brand if you are bringing it to the United States? The question came up over comments on LinkedIn.com’s Licensing, Merchandi... Read more.


Artificial Owl Sees Detroit’s Future
DETROIT – We found the rather spectacular website Artificial Owl with some hauntingly beautiful photos of Detroit’s empty Union Station. The site is... Read more.
Recession Spurs Shasta and Faygo Sales
FORT LAUDERDALE – Make a simple boring product, keep at it, and folks will buy it. That’s the philosophy behind National Beverage Corp. (NASDAQ:FIZZ... Read more.


Cadillac Cool Inside; BMW Totally Cool Everywhere
IRVINE, Calif. – BMW is the coolest car brand in America. Or so says Kelley Blue Book, which has just released current winners of their 2009 Brand Image A... Read more.


Diversify. Diversify. Frigidiare
A quick thought. What happened to diversified car companies. The nation misses diversified products, though they are sold by foreign companies, particularly Asi... Read more.


Gloucester’s W.J. Stokes Road House Lessons and Green Book History
Editor’s Note: Since the publication of this story, there has been increased interest in the building site, which was one of the Green Book locations. The... Read more.