The Bendix Brand: Air Races, Missiles, Brakes and Televisions
Bendix is one of the great technology and defense brands of the 20th century, though most adults will also remember it for the attention the company during the ... Read more.
Chuckles Candy Still a Pectin-Packed Package
CHICAGO – Chuckles is a simple pectin-based jelly candy with sugar coating, sold in candy bar form. Echoing old Turkish jelly candies, it was an innovatio... Read more.
Decca and Bush Brands Get Royal Spin With Diamond Jubilee
LONDON – The recent Diamond Jubilee has given the venerable recording brand Decca a figurative Royal Warrant through the Andrew Lloyd Webber single “... Read more.
Hamburglar Locked Up, Grimace and His McPosse AWOL in McDonaldland
OAK BROOK, IL – Ask a group of kids who the Hamburglar is, and they don’t know. Could it be that the Hamburglar was the victim of multiple mandatory... Read more.
Five Marks of My-T-Fine Consistent Brands
CHICAGO – There are some companies that not only own brands that are classics, but are also classic companies in themselves. Companies like Chelsea M... Read more.
Richfood Going Bye Bye
RICHMOND – The much beloved Richfood store brand is disappearing. Richfood was, for most of the 20th century, the dominant grocery name in Virginia; its d... Read more.
Vera Brand Rebirth Moves into Housewares
The Vera brand is continuing its revival, with a new licensing deal. MORE HERE... Read more.
United States Lines Brand in New York Archive
NEW YORK – The recent release of 870,000 images to the public at the New York City Department of Records has caused excitement for history and photo... Read more.
Leave the Scrap Orphan Brands for the Stranger.
One of the biggest stumbling blocks for orphan brand names is the companies that drop them, and then seek to keep them away from new owners by way of lawsuits a... Read more.
Crosley Brand Survives in Modern Era
One of the most venerable names in American inventing and entrepreneurship is Powel Crosley (1886-1961), an innovator who is credited with the first economy car... Read more.