
Classic Vera Brand Gets Boost, Reboot from Target
ATLANTA – Before there was Vera Bradley, before Vera Wang, there was plain old Vera, which has reappeared as a short-term promotion for Target. Not only i... Read more.

Barclaycard Eagle Flies Into a Blue Snake Orb
LONDON – Barclays plc has rolled out a new, revamped Barclaycard Arrival card for the U.S. market. The card promises that you can earn all sorts of travel... Read more.

Be an Add on Brand for More Sales; Oh and Bring Back the Sears Jon Boat
The social theorist and urban planner Andres Duany a few years ago gave a talk on “male” space in the American household. Male space has pretty much... Read more.

Use an Old Logo for a New Campaign
The logo uses the school's green and gold colors, so it appears to fit with the current look quite well. Even better, it will probably sell well at the gift sho... Read more.


Country Club Classic: The Swim Buoy Kids Float and Original Bubble
If you were at a country club pool in the 1960s or 1970s, you would likely see toddlers swimming about with little bubble floats on their backs. In some cases t... Read more.




Weekly Reader: Now Scholastic News ‘Including’ Weekly Reader
For most Americans, one of the first places they learned to read news was Weekly Reader. Launched in the 1920’s, the Weekly Reader name is synonymous with... Read more.


History of Ipana Toothpaste and Bucky the Beaver
One of the best-known toothpaste brands of the 20th century is still around, sort of. The toothpaste brand, which in Turkey is as well-known as Colgate or Crest... Read more.




Brand Fatigue From Artist Ben Luckinbill
Graphic designer and artist Ben Luckinbill, son of Lucie Arnaz and actor Laurence Luckinbill, has posted a devastating critique of the current cultural obsessio... Read more.


Pan Am Just Keeps Coming Back
MIAMI – The late Sylvester “Pat” Weaver, the innovative NBC president responsible for the Today and Tonight shows, had a saying about Today. I... Read more.


Carroll Reed Memory Tells Something of American Brands
The site received this comment on a story of the value of the Carroll Reed brand, and we saved it as it related to the state of retail in the U.S. Carroll Reed,... Read more.