What If Woolworth Came Back
The closure of many Kmart stores, and the potential for the shutting down of the entire chain, reminded me of F. W. Woolworth, better known as Woolworth’s... Read more.
Five Favorite Retail History Websites
There are a large number of helpful websites that detail retail history. While Wall Street has finally understood the dangers lurking in American retail, t... Read more.
Rockwell Consumer Brand Returns
As American companies have abandoned their legacy and sold out or turned into ever larger monopolies, new companies, often non U.S., have reaped the great rewar... Read more.
The Bandit Trans Am, a G.M. Chevrolet
TALLAHASSEE – A reproduction Trans Am, signed by Burt Reynolds, has been a hit on social media and in car shows this spring. The $115,000 car, a specialty... Read more.
Earl Hamner, Lou Dorfsman, The Waltons and the CBS Brand
Many believe that a brand is all about contriving some image for a commodity, and once you do that, to a particular degree of coolness or hipness or edginess, y... Read more.
Neo-Synephrine Nasal Atomizers Return
In the 1970s and 1980s, the little rounded atomizers of Neo-Synephrine were ubiquitous in medicine cabinets, a bulbous white bottle with a colored top, in eithe... Read more.
Bic Round Stic Grip, the Best Pen Ever
Sometimes, the best things are not necessarily the most expensive, or easy to find. Such is the case of the Bic Round Stick Grip, a pen that may be one of the b... Read more.
Texaco Still A Strong Brand
Texaco would do well to craft a strong separate identity from Chevron. For years, Texaco had separate brands like Havoline oil and Marfak lubrication, and a con... Read more.
Kmart Tries Again With Blue Light
HOFFMAN ESTATES, Ill. – Kmart, a unit of Sears Holdings, has struggled for the last two decades. In the last two years, management has tried to give the b... Read more.
Kodak Brings Back Super 8
Kodak is taking a route back to move forward as it reintroduces the Super 8 camera. In a press release, the company said it had built a “roadmap” th... Read more.