
Car for the Common Man: Plymouth at The Greenbrier
WHITE SULPHUR SPRINGS – Ran across this ad in an old Life magazine, and it made me immediately think of how much the auto market today might never unders... Read more.

Conserving the Regional Brands of New England
Connecticut Presbyterian minister, writer and investor C.R. Wiley is a thought leader in the area of old style rural conservatism. While reading his other ... Read more.

Vanquish, Almost Forgotten Pain Reliever, Not Vanquished
Occasionally it is fun to look at a disappeared brand that was prominent on shelves. Such was the pain pill Vanquish. It is still made by Bayer, and competes wi... Read more.

GM Auctioning off the Historic Estate With Opel and Vauxhall
DETROIT – Don’t sell the meat department of the family grocery store to keep the business afloat. There is a horrible thought floating about Genera... Read more.

His Lordship, Mad Men Nautical & Military Jewelry
NEW YORK – One of the many niche defunct brands in men’s accessories was His Lordship. Back in the day when many men regularly wore cuff links, stud... Read more.

The Sears-Might-Die-Hard Auto Center
SAN ANTONIO – Sears has opened a new spin-off concept, the Die Hard Auto Center. Of course, Die Hard is a strong Sears brand, and this news is just coming... Read more.

American Brand: Leather from J. W. Hulme
There is a large amount of room in the marketplace for small, regional, handcrafted fashion and craft brands. One of the many surviving leather companies i... Read more.

Brodie of Belize: 1887 Historic British Department Store
BELIZE CITY – British Honduras, now Belize, became independent in 1981. Today, the Commonwealth country Belize has been one of the most successful post co... Read more.

Food Creates and Sustains The Brand at Department Stores
That Arby’s CEO Paul Brown has joined the board of JCPenney. That raises the question. After JCPenney brought back appliances, why not bring rei... Read more.

Fashion & Regionalism, an Easy Brand Revamp for Alitalia
Uniforms are the original way to rebrand an institution. From Roman soldiers to Olympic athletes, clothes make the man. And the woman. And the institution. Alit... Read more.